They Might Be Giants have recorded a whole series of Dunkin’ Donuts commercials. Here are two of the latest ones.
6 Responses to “Slightly more productive”
Jeremy Says:
It’s really interesting how they manage to make the customers in the commercials look smart and self-aware without looking like the supposed yuppies that drink Starbucks. DD’s is middle America. But who says middle America can’t enjoy some TMBG humor, right?
11:19 pm on Tue 13 May 2008
Jeremy Says:
And one other thing: DD’s is for people who do things and have real jobs! Implying of course that Starbucks is for people who sit around in front of their laptops all day NOT doing anything of much consequence. People who don’t have to power walk or switch out of their tennis shoes once they get to their cubicle.
11:21 pm on Tue 13 May 2008
Renee Says:
OMG! I knew there was a reason I liked these commercials!
However, I had not heard the powerwalk one before. If i had, I would have recognized it immediately.
12:05 am on Wed 14 May 2008
Betsy Says:
I think it would be more accurate to say that the difference implied by the DD ads is that DD is for people who are more interested in reliability over image or sleekness (hence the sneakers). Starbucks, while they get a bum rap in the city, advertises itself a bit more to people who do in fact work, but are younger, more stylish, and perhaps more sophisticated.
1:02 pm on Thu 15 May 2008
Post a comment
Archives