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What's hot:
 

“Got you covered”

A slangy slogan can make a stodgy company seem hip and cool, right? Unless it goes totally off the rails! Witness: "MetroPlus got you covered."

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Talking to people

What a great time in history to be a writer! Likewise, what a worrisome time to be someone gifted in conversation. As communication moves toward text-based computer channels, we (as in, the human race) are gradually drifting away from an old way of doing business. We're neglecting an important skill: How to talk to strangers.

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Dreaming bigger

Creative work is full of balancing acts. Do what's fun, or earn more money? Be your own boss, or have job security with a company? Dedicate yourself to art, or sell out? Unavoidable questions.

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What does “martini” mean anyway?

Prepare to be shaken and stirred. We are witnessing a major change in how people use the word "martini." Need proof? Here's a picture of a menu from a nice restaurant in Maryland. A heading at the top reads "MARTINIS." Below that heading is a list of drinks that are definitely not martinis.

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The top 16 funniest words in English

Creative Director Ted McCagg recently set out to determine the Best Word Ever using a series of Final Four-style brackets.

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Why Twitter will survive: Television

This summer marked an important pop culture anniversary: It's been 10 years since the first season of "American Idol." A decade later, we can see that season wasn't just a landmark for television. It was also an omen predicting the arrival of social media.

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Romney campaign caught plagiarizing Obama’s copy

Is the Romney campaign so inept at copywriting that they're forced to steal words from Obama? Mitt Romney's campaign was forced to change 3 blocks of copy on its donations website after sharp-eyed readers spotted word-for-word similarities with the Obama campaign site. "This was a junior staff confusion that has been updated and resolved,” Romney digital director Zac Moffat told Buzzfeed, which reported the similarities.

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10 brands that are out and proud

Can you believe it? We are finally living in an era when you can flip open GQ and see an ad for Ray-Bans featuring two men holding hands.

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What I did on my summer vacation

Hi! It's good to be back writing the blog.

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Breaking for summer

A note: I'm taking a summer break from blogging to spend time on other projects. There are only so many hours in a day, you know?

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